Auteur/autrice : nostalgic-marketing-manager

Many people think that working in marketing is just about making ads or posting on social media. But being a marketing manager is much more than that. It’s a job that requires both creativity and strategy, and it comes with a lot of responsibility. 

A marketing manager’s main role is to promote a product, a service, or even a whole brand. This means they need to understand the market, the needs of customers, and how to stand out from competitors. They often lead a team and plan campaigns to attract new clients or keep existing ones. It’s a mix of creativity, organization, and business thinking. 

My favorite thing about this job is that it’s never boring. Marketing is constantly evolving, especially with social media and new technologies. Marketers have to keep up with trends, try out new ideas and sometimes take risks. For people who like variety and fast-paced environments, it can be exciting and motivating. 

However, it’s not always easy. The job can be very stressful, especially when sales targets are not met or when a campaign doesn’t work as expected. Marketing managers also work long hours and must often manage big budgets and tight deadlines. They are under pressure to make the right decisions quickly, and if something goes wrong, they are usually the ones responsible. 

The Horizon Forum enabled me to find out a little more about the marketing professions. Even if listening to a 45-minute talk by a gentleman presenting several professions doesn’t sound very interesting, in the end it’s just beneficial for your future. He touched on aspects of the profession that I didn’t know about, and made me want to take the plunge and make it my future career. 

I find that the Communication and Information option is the most closely related to the marketing professions. In marketing we find communication and information, and our 2 computer periods a week give us a good insight into the world of electronics, which has a lot to do with marketing today. 

For me, the feeling of emptiness and the fear of finitude are important feelings that affect our generation, and these are two aspects of my greatest fear: losing my grandma. That’s why I’ve decided to talk about them here. 

The feeling of emptiness is one that I find frustrating. Sometimes you know the reason for the emptiness and sometimes you don’t know why you feel it. And when you don’t know why you feel this emptiness, you can’t do anything to fill it, or you fill it with anything. With things you thought were necessary, but in the end they’re not. Do you see yourself in what I’m saying? This feeling can appear as a deep, melancholy sadness that’s hard to explain and understand, even for the person feeling it. It can also manifest itself in emotions, loss of zest for life and loss of interest in activities. For me, losing a loved one, like my grandmother, is an event that could create this feeling of emptiness in me. Losing an important friendship or breaking up with a boyfriend/girlfriend would be a context in which the feeling of emptiness could appear abruptly. But it’s important never to let that feeling get you down. Stop, breathe, take the time to listen to yourself and focus on yourself. 

The fear of finitude can also be scary too. The awareness that everything has an end, even the best things, can sometimes seem unfair. This anxiety often stems from the fact that we have no control over time or death, and that it’s impossible to hold on to what’s dear to us. It manifests itself as a fear of loss, or even a difficulty in fully enjoying the present. For example, the loss of a loved one is one of the most painful experiences linked to this finitude: it is a brutal reminder that nothing and no-one is eternal. Yet it is precisely this limit that gives value to the bonds we create. If everything lasted forever, we might not take such care of the moments we share. Finiteness, frightening as it is, makes things more intense and more real. 

“Death is not the greatest loss in life. The greatest loss is what dies inside us while we live.”

— Norman Cousins